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Thursday 15 October 2020

APMA unveils winning design for Project Arrow, an all-Canadian concept EV

The collaborative project, launched by the Automotive Parts Manufacturers Association to showcase Canadian expertise, now moves to the engineering phase, with the car’s construction and release slated for 2022.

After months of consideration, the Automotive Parts Manufacturers Association has unveiled the design for Project Arrow.

The winning proposal, dubbed Traction, from Carleton University’s School of Industrial Design, was picked as part of a national competition that drew nine submissions, three of which made it to the final round.

Project Arrow, introduced at CES 2020, aims to produce a full-build, zero-emission concept vehicle “that will showcase what Canada’s world-class automotive supply sector, its auto-tech SMEs and academic institutions can do on the global stage if we work together,” according to today’s announcement.

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